Archive for the ‘Blog’ Category

[Podcast] Personal Brand Comparison: Late the the race and the lane is crowded – should you even bother to compete?

It’s easy to get caught up in personal brand comparison. When you’re just getting started  – whether that’s finally putting yourself out there through your writing, launching a new podcast or finally starting your business –  looking at someone else’s success can make you overthink doing the […]

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[Video] Graduating from behind the scenes student to out front expert and leader

I’m excited to share a new feature on the Package Your Genius podcast. I’ve been offering spot coaching sessions to people in my community to work through a specific personal branding challenge. My goal is to free good information from the “prison of one on one conversations” […]

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[Podcast] Refresh your network – the power of reconnecting after a long absence

Is it time to refresh your network? Have you ever hesitated to reach out to an old friend or colleague because you felt guilty for falling out of touch? Or maybe you wondered if the person would remember you, or care to connect at all after “all […]

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[Podcast] Deferred, not denied – Keep making your lists, keep crafting your vision, don’t abandon your goals

Deferred is not denied! As high achievers, we’re used to setting BIG goals – they’re reason we can label ourselves high achievers after all.  However, I’ve noticed that we also can get down on ourselves when we don’t achieve a goal on the timeline we create. What […]

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[The Personal Branding Journey] Atlanta-based DJ Lyris on Prioritizing Purpose over Everything

DJ Lyris, an Atlanta-based DJ and music entrepreneur, answered the call of purpose. Several years ago, the bank regulator noticed a growing passion for music and after honing her skills as a DJ she decided to take things to the next level. She joined cohort III of my signature […]

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In the News

Amanda discusses Pop Culture, Branding and the Obama Administration with the Washington Post
Amanda Profiled as a top coach to High Achievers by Forbes Coaches Council
PRWeek Names Amanda to its Innovation 50 List Top 50 Innovators in PR
Amanda quoted in New Republic article Me, Inc. by Ann Friedman
AdWeek/PRNewser features The Branding Box in PR in a Box? write up