Brand Clarity + Strategy Package


Whether you’re looking for more career or business opportunities, my 90 Minute Brand Strategy Session will give you clarity around your gifts and a strategy to get to the next level.

Personal branding is more important now than it has ever been. In today’s economy, whether you’re employed by a company or yourself, the competition is fierce. To be on the “short list” of people who come to mind when key opportunities arise, you have to stand out.  And in order to do so and become top of mind for decision makers, you first must take control of your messaging and begin to articulate your value.  In short, you must make a name for yourself. I’m excited to show you how.

During my signature personal brand strategy session, the following are just a few of the things you can expect to walk away with:

If you are Ready to Elevate Your Profile Within Your Industry, Position or Career:

  • clarity around your strengths and marketable skills
  • new language to describe your value to a potential employer
  • a personal marketing and publicity strategy to help you attract attention
  • tips for more effective networking and relationship building
  • a plan to step up and stand out from other candidates so you can land the job of your dreams
Are you frustrated because you know you have a gift…

Are you frustrated because you know you have a gift, but you just haven’t figured out how to package it and get it out into the world?  Have you tried to gain traction in your career search or around your services, but fallen flat because you just didn’t know how to go about marketing yourself? Do you ever think “If only more people knew about me and what I can do, I could really make an impact…”

Christine Dorsey McGowan

“I hired Amanda to help me with personal branding and positioning as I embark on a new career. She impressed me with her ability to listen closely and tease out the highlights of my career that truly shine. She is a great PR coach who made me think of aspects of my experience I had not considered, and helped me be a lot less modest about my accomplishments. I HIGHLY recommend Amanda as a personal branding strategist and PR coach for anyone considering a career change.”

– Christine Dorsey McGowan | National Wildlife Refuge Association


If you are repositioning from employee to entrepreneur, you have an existing small business, or want to start one:

  •  action items to turn your business idea into an income stream
  •  traditional and social media marketing tweaks
  •  practical how-to tools to add to your public relations toolbox
  •  business development resources
  •  step-by-step networking assignments
  • a plan for social media
  • media outreach tools

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“My 90 minutes with Amanda was outstanding. I stumbled upon her website and realized that I could benefit from a little more direction in my new business. Within the first 20 minutes I had “golden nuggets” to take home and start implementing. Amanda is sweet, funny and caring. I would work with her again, without hesitation.”

– Rani Robinson-Kiganda | Craft Web Solutions


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“I left our session not overwhelmed with info, but with the clear, actionable steps, the inspiration, and even the fab reading list I needed to move forward with my business vision.  She was just the oomph I needed.  Amanda helped me to realize the value of my skills and services, and to become confident in what I have to offer.  She’s the ideal coach.

Amanda’s approach is not a cookie-cutter one—she took the time to understand my passions, vision and goals, and used that intel to define a plan best suited for me.  Since our session, I’ve acquired two new clients and transitioned existing clients into more profitable services.  How’s that for ROI?”

 – Stefanie Manns | Words by Stef 


If you’re tired of watching other people in your field who are not even half as talented as you get all of the praise, awards, speaking gigs, promotions and clients it’s time to get strategic about building your brand. You too can own the spotlight.

Is this right for you?


  • Do you feel that your messaging is unclear, and  no one understands what exactly it is that you do or what you’re good at?
  • Do you need to stand out more in your field so that you can secure a promotion or a better position?
  • Do you have “a bunch of ideas” that you feel aren’t connected and you need help organizing and activating them?
  • Are you ready to take your brand to the next level and attract lucrative guest writing opps, speaking  gigs and other exposure?
  • Even though you know you’re a total expert, do you feel not enough people know who you are?
  • Do you still need to develop a platform for your brand – a brand message, panel presentation /signature talk, etc.?


Lyn“I contacted Amanda for her 90-Minute Brand Brainstorm session. I wanted feedback on my strategies for repositioning one of my businesses. I was pleasantly surprised on what we were able to accomplish in 90 minutes. Amanda is sharp and insightful. She understood my vision right away and provided sound guidance. From the strategic to the tactical, we talked through a wide range of issues, and she helped me reach clarity.
I left the coaching session with a specific action plan, so our time wasn’t all spent on theory. In fact, I’m still doing my homework. I accomplished more with Amanda in 90 minutes than I have in months with other coaches.”

– Lynford Morton | PhotoTourDC – iBrandPhoto



personal branding client Linnita Hosten


“I am almost afraid to do these things because I know the message will spread like wildfire. But I am going to commit to seeing my dream unveil. Thank you, Amanda! You are worth every penny!”

Linnita Hosten | Motivational Speaker for Youth 



Making a name for yourself and becoming known for something is not as complicated as you may think. But it starts with a decision to claim your brilliance and leverage your skills and expertise.

If you are ready to realize your full potential, I can help you. Working together we will uncover your strengths, articulate your value and develop a plan to build your personal brand.


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“Amanda’s personal branding is a necessary prerequisite if you want to expand your personal economy and thrive in that economy. We all have a “personal gift”. We’re all special in some way. So we all have the raw materials to create economic value. Amanda will help you brand your gift so that you can make a living and share your gifts at the same time.”

– Jerome S. Paige, PhD | Paige and Associates – Economic, Business & Organizational Consulting

Dana V Shelley


“Her thoughtful coaching, supported by detailed worksheets and planning documents, kept me focused and inspired to meet my goals. Amanda’s positive energy, exceptional listening skills and experience as a consultant helped me navigate personal challenges that were keeping me from seeing the strengths and opportunities of my own brand…I continue to draw on the lessons and feedback I gained from working with Amanda.”

– Dana Vickers Shelley | DVStrategies // The Southern Poverty Law Center

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“When I first met with Amanda my ideas were all over the place. I was a popular blogger, but I wanted to take my message and my brand to another level through speaking, events, and courses. Amanda, helped me pinpoint my strengths to work with my intentions. I came from our sessions with action steps to revitalize my brand, ideas to generate real income, and a plan for how to sustain during the lean months. It’s only been three months and with faith, hard work, and a plan my lifestyle brand is beginning to thrive.”
–  Julia Coney | Travel Writer and Beauty Expert at All About the Pretty


If you’re wondering about what special niche you can occupy, this package will help you uncover it.  During this session, we will work one on one to build your brand, develop your income stream and get clients lined up for your business.
What You Get
The  Brand Clarity + Strategy Package includes
  •  a one-on-one 90 minute brand strategy session
  • a copy of the Package Your Genius Branding Box
  • a 3o minute follow up session
  • an mp3 recording of our calls
  • a brand excavation guide prior to our work to uncover more about you before we begin working together
  • a  brand strategy plan that includes my specific recommendations for your brand
  • a newfound clarity around your gifts and a strategy to make the most of your biggest untapped brand opportunity!
payable in two installments
Register below

Trying to figure our your NEXT MOVE? Get the inquiry process I use.

Fork in the road

Enter your details to download this easy to use assessment that includes the very process of inquiry I use to help me focus on my next move and determine a new area of opportunity. Whether you're thinking about a new niche, client demographic, product line or promotional strategy, this assessment will help you get the clarity you need to begin a successful pivot.

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In the News

Amanda discusses Pop Culture, Branding and the Obama Administration with the Washington Post
Amanda Profiled as a top coach to High Achievers by Forbes Coaches Council
PRWeek Names Amanda to its Innovation 50 List Top 50 Innovators in PR
Amanda quoted in New Republic article Me, Inc. by Ann Friedman
AdWeek/PRNewser features The Branding Box in PR in a Box? write up